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Parent Stressors? Try This Message Template

I wanted to share a recent exchange with a colleague on LinkedIn, who said one of her biggest college essay challenges is parent involvement. The underlying issue, as I see it, is how to respect and value parents while also keeping them from over-stepping. They are important, after all, and many of us are parents too. We get it. Here’s how I responded:

We have learned (and perhaps you have too) that giving parents a job is crucial, because if we don’t, they create their own, and that usually looks like unhelpful hovering.

We’ve created a series of templated emails we send before and during essay coaching that explain our process and reassure the parent that their student is on the right track. Here’s an example. This one goes out after the student has chosen a topic with their counselor and is starting to write the first draft.

[Parent],

I wanted to check in and let you know how pleased I am with the direction your child’s essay is headed. The topic illustrates [insert characteristic(s)], and I am confident admissions officers will find the story compelling and engaging. Highlighting these positive traits will help round out the application.

We encourage our students to write a first draft that’s messy and too long, so they feel free to explore their topic in depth without worrying about word count, first lines or other structure and polish concerns. With that in mind, I encourage you to wait till the final draft to take a peek.

If you have any questions, please feel free to get in touch. FYI, every writing activity includes an estimated time frame. That should give your child a sense of how long to spend on each task.

[Counselor]

That email works. It’s gone out to thousands of parents over the years. Sure, some still stress out, but most feel reassured. This message is part of a carefully timed series. Whether you work through multiple drafts with your students or you barely have time to read each essay once, setting parent expectations goes a long way toward keeping parents (and students) calm and focused. The Wow Method can help you identify when and how to engage parents in the essay process. If  you don’t already have our ten steps, download a copy today

Susan Knoppow is CEO of Wow Writing Workshop. She can be reached at susan@wowwritingworkshop.com

Misconceptions about Financial Aid

The college admissions process is complicated enough with campus visits, test-optional schools, applications, summer activities, etc., but trying to understand the world of financial aid can be daunting. Here are some basic “Myths” and “Realities” in the world of financial aid.

1. “We make too much money to qualify.” • “Only low-income families receive financial aid.”   
The most common misconception about financial aid is that families believe they won’t qualify for any aid and therefore decide not to apply. Families need to complete the FAFSA (Free Application for Federal Student Aid –  www.fafsa.ed.gov) and, to receive aid at most private colleges and universities, the CSS Profile (https://cssprofile.collegeboard.org/).

Reality: Many middle and even upper-middle-income families qualify for some form of aid, especially at private colleges with strong institutional funding. Aid eligibility depends on more than income alone. Aid packages frequently include a combination of grants, scholarships, work-study, and loans. Colleges consider multiple factors beyond income, including family size, number of children in college, assets, and cost of the school. Some institutions also award merit-based scholarships that are not tied to financial need.

2. “Private colleges are always more expensive than public universities.”

Merit and need are separate buckets. A student can receive both merit scholarships and need-based grants at the same institution.

Reality: The sticker price at private colleges is often higher, but many private institutions provide substantial institutional aid that can reduce the net cost significantly. In some cases, the final price may be comparable to—or even lower than—a public university.

3. “If we apply for financial aid, it will hurt our admission chances.”
Reality: Most colleges in the U.S. are need-blind, meaning the ability to pay is not considered in admissions decisions. Only a small number of institutions are need-aware for some applicants.

4. Myth #4: “Scholarships are only for straight-A students.”
Reality:
Scholarships are awarded for many reasons beyond grades—leadership, community service, talent, special interests, geographic location, or even specific career goals.

5. “You only have to fill out financial aid forms once.”
Reality:
Families must complete aid applications every year a student is in college. Financial circumstances change, and aid eligibility is recalculated annually.

6. “We won’t qualify because we own a home.”
Reality: The primary residence is not counted as an asset on the FAFSA. Some private colleges using additional forms may consider home equity, but many cap that amount.

7.  “The first offer is final.”

Reality: Families can appeal financial aid awards if circumstances have changed (job loss, medical expenses, divorce, eldercare obligations, etc.). Professional and respectful communication matters.

Here are some Financial Aid Stats

  • 72% of undergraduate students receive some type of financial aid.
    Most college students receive help paying for school in the form of grants, scholarships, work-study, or loans.
  • 64% of students receive grants or scholarships. These are the most desirable forms of aid because they do not need to be repaid.
  • The average total aid package is about $14,100 per year. This includes grants, scholarships, work-study, and loans combined.
  • 78% of colleges award merit aid to incoming students. Many of these scholarships are not based on financial need, which means families at many income levels may qualify.
  • Only about 65% of high school seniors complete the FAFSA.

Take-away for Families

Financial aid is far more common than many families realize. The biggest mistake is not applying at all—which can eliminate eligibility for federal aid, institutional grants, and sometimes even merit scholarships. The most important step is simply applying for financial aid, even if you’re unsure whether you qualify. Many families are surprised by the assistance available once they complete the required forms.  Many colleges will not consider students for merit scholarships or institutional aid unless the forms are submitted.

Lee Bierer is an independent college adviser based in Charlotte. Send questions to: lee@bierercollegeconsulting.comwww.bierercollegeconsulting.com

STOMP Out Bullying

Numerous tweens and teens who witness bullying often admit to not knowing how to react. Don’t be in the dark! You have the ability to make a significant difference. Begin by using these suggestions to take action.

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Whose Bench are you on? – Video

To promote our greatest hopes and dreams for youth—and to prevent the outcomes we worry about most—we must be the trusted adults young people need.

But how do we do that in schools and youth-serving organizations? How do we build the kinds of relationships that promote academic growth and positive youth development… while ensuring our work is safe and sustainable?

🌟 Be sure to share this video with your fellow educators and youth serving professionals!

Visit ‪@onetrustedadult‬ for additional resources to help you with supporting youth and maintaining healthy boundaries in your roles.

Link to the video here: https://www.youtube.com/watch?v=oROS6eOBKqA

Supporting Students as They Compare Accelerated and Traditional Programs

Most people understand college to be one particular thing: four years of instruction that prepares you for a hopefully high-paying job.

This has been the traditional route. However, there are now more ways than ever to pursue higher education. As a guidance counselor, your job is to help students find the route that is most likely going to result in their success.

Accelerated programs often enable them to complete their degree not only faster, but for less money.

However, they are also, in many situations, harder to complete. What’s the right fit, how can you tell, and how can you help students identify it? In this article, we answer those questions.

Exploring Accelerated Options

To begin with, what does accelerated mean in the context of college? There are actually a few different ways to increase the velocity of higher education.

Taking college classes in high school is one of the most straightforward and financially beneficial ways to pursue accelerated education because it feels a lot like high school learning, but with the financial benefit of allowing students to complete college credits either for free or at a reduced price. These are effectively honors courses, which means that they will appeal primarily to students with a high aptitude for classroom learning. However, they are generally accessible to students who do reasonably well in school.

These classes can shave an entire year or more off of a person’s college career, resulting in tens of thousands of dollars in overall savings. They are generally not very targeted or cohesive.

For example, no college-in-high-school program, no matter how comprehensive, is going to allow a student to knock out a complete freshman curriculum in nursing or education. They are usually more designed to help knock out general education requirements, similar to what a student might do in an associate-level community college curriculum. Regardless, it is a great way to get classes done that everyone needs to take for a much more affordable price.

Other Methods of Accelerated Learning

Beyond what can be done while still in high school, there are many different ways to earn a college degree or a professional certification more quickly than is traditional. ASN programs are a great example. ASNs are associate-level programs that are widely available at many community colleges. They are appealing because they allow students to attain a professional credential at associate-level prices.

There are limitations. ASN recipients are able to work as nurses as soon as they graduate, but their career trajectory is somewhat more limited than that of people with a BSN.

That said, it is a great way to get started in nursing. Students also benefit from being able to complete their BSN later more quickly than is typical and for less money.

Community colleges are actually full of options like this—curricula that allow you to pursue professional careers at a reduced cost and in two years or less.

The caveat is generally that you will enter the workforce with fewer responsibilities and opportunities than you would if you had a full four-year degree. Still, it is a good way to start working quickly and for less money.

And again, all of these routes come with the option of expanding your credentials later on for more money and greater opportunities.

For example, in education, you can earn an associate-level credential that allows you to work as a paraprofessional.

There are also associate-level programs that allow you to do entry-level social work, and so on.

In all cases, associate-level classes are generally easier than bachelor’s-level courses, and they are certainly more affordable.

Who is a Good Fit for Associate-Level Programs?

The answer is nuanced and varied. Here’s the truth: about 40 percent of students who start college don’t finish it. They wind up taking tens of thousands of dollars out in loans and get literally nothing in return.

If you have students who are college-hesitant, directing their attention toward an associate-level program could be beneficial. These programs are short enough to make completion more likely and financially more accessible.

Other Routes

It’s also important to keep in mind that there are other routes to accelerated learning opportunities. These are not necessarily appropriate for high school students to pursue immediately, as most require a bachelor’s degree. Still, it’s useful for high school students to be aware of them because it helps them understand the range of options available long-term.

For example, anyone with a bachelor’s degree can pivot into nursing in about a year through an accelerated program. It’s not easy, but it does provide a relatively fast path into a new and stable career.

When it comes to ABSN vs. BSN considerations, it’s often mostly a matter of keeping one’s options open. Neither path is inherently better than the other.

BSN programs are great for people who know what they want to do at an early age. However, simply by holding a college degree your students will be able to pivot relatively easily into professional careers through accelerated learning modules.

So why is it useful to teach high school students about options they can’t pursue until after earning a college degree?

Because a bachelor’s education opens more doors than many people initially realize. You can earn a degree in one field and later leverage that credential into an entirely different career if you find that your first choice isn’t a good fit. Making the same pivot without a bachelor’s degree typically takes more time and more money.

This isn’t to say that you should advocate for bachelor’s programs for every student. Rather, it’s helpful context. There are many ways to enter the workforce, and students may feel more empowered once they understand the full range of paths available to them.

10 Unexpected Side Gigs That are Becoming Faster and More Profitable with AI

Looking for a little extra money on the side or during the summer when out for summer break? AI has created some nice side gigs that can help boost income during the summer. Resume Now just put out a list of 10 top side gigs which include email inbox cleanup specialists, podcast show notes writers, and even online dating profile consultants that can pay anywhere from $18 an hour to $100 an hour. These jobs are needed in conjunction with AI as human judgement is still needed for many tasks.

Here is the list with a brief review of each:

1. Email Inbox Cleanup Specialist

  • AI boost: Email inbox cleanup specialists can use AI tools to help categorize large volumes of emails, identify patterns, flag low-priority messages, and draft suggested responses, dramatically reducing the time required to triage an overloaded inbox.
  • Human value: Human judgment is essential for setting priorities, applying discretion, and handling sensitive or high-stakes communications where context, relationships, and nuance matter.
  • Pay reality: This service is often hired on an hourly or project basis, with typical freelance rates ranging from approximately $20 to $40 per hour.

2. Podcast Show Notes Writer

  • AI boost: AI accelerates transcription, summarization, and timestamp creation, allowing writers to produce first drafts of show notes quickly and consistently.
  • Human value: Human judgment refines tone, ensures accuracy, highlights key insights, optimizes for SEO, and tailors summaries to the show’s audience and brand voice.
  • Pay reality: A podcast show notes writer is typically paid per episode or project, with effective freelance rates often ranging from approximately $25 to $75 per hour.

3. Knowledge Base/SOP Writer

  • AI boost: AI helps transform raw notes, recordings, and unstructured information into organized drafts, standard formats, and searchable documentation.
  • Human value: For a knowledge base/SOP writer, human oversight is required to validate accuracy, clarify processes, and ensure documentation reflects how work actually happens rather than how it is assumed to happen.
  • Pay reality: This service is commonly contracted on a project or hourly basis, with typical freelance rates ranging from approximately $30 to $70 per hour.

4. Online Dating Profile Consultant

  • AI boost: AI tools help analyze tone, rewrite bios, generate prompts, and suggest messaging frameworks, allowing online dating profile consultants to work faster and test multiple approaches efficiently.
  • Human value: Human insight is critical for personalization, emotional intelligence, and translating someone’s personality, goals, and boundaries into an authentic, compelling profile.
  • Pay reality: This service is often offered as a package or charged hourly, with effective freelance rates typically range from approximately $40 to $100 per hour.

5. Customer Support Knowledge Base Writer

  • AI boost: AI accelerates the drafting of help articles by summarizing product information, structuring step-by-step guides, and generating first-pass explanations for common issues.
  • Human value: Human judgment provides accuracy, clarity, and usability, refining content so it aligns with real customer questions, product nuances, and brand voice.
  • Pay reality: Customer support knowledge base writers are frequently hired on a per-article or hourly basis, with typical freelance rates ranging from approximately $25 to $60 per hour.

6. Online Community Moderator

  • AI boost: AI helps flag spam, surface potential rule violations, and summarize high-volume discussions, reducing the manual burden of monitoring active communities.
  • Human value: Human judgment is essential for tone management, conflict resolution, and escalation decisions, especially in sensitive or ambiguous situations.
  • Pay reality: Online community moderators are often hired for hourly or contract-based coverage, with typical freelance rates ranging from approximately $18 to $35 per hour.

7. Etsy/Marketplace SEO Optimizer

  • AI boost: AI tools assist with keyword research, title optimization, and tag generation, helping Etsy/Marketplace SEO optimizers identify search trends and listing improvements quickly.
  • Human value: Human expertise is required to apply platform-specific rules, understand product categories, and ensure listings remain accurate, compliant, and appealing to buyers.
  • Pay reality: Commonly hired on a per-listing or package basis, with effective freelance rates typically ranging from approximately $20 to $50 per hour.

8. Content Repurposing Specialist

  • AI boost: AI speeds the transformation of long-form content into shorter formats such as social posts, summaries, scripts, or email copy.
  • Human value: Human judgment determines what content is worth repurposing, adapts messaging for different audiences, and ensures tone and context remain aligned with brand goals.
  • Pay reality: Content repurposing specialists are often paid on an hourly or per-project basis, with typical freelance rates ranging from approximately $25 to $60 per hour.

9. Live Chat & Event Support Specialist

  • AI boost: AI tools help live chat and event support specialists surface common questions, flag duplicate inquiries, and draft suggested responses during live chats, webinars, or virtual events.
  • Human value: Human oversight is essential for real-time decision-making, tone control, escalation, and managing unexpected or sensitive interactions during live sessions.
  • Pay reality: This service is typically hired on an hourly basis for short-term or event-based engagements, with freelance rates often ranging from approximately $18 to $30 per hour.

10. Grant Research Assistant

  • AI boost: AI accelerates the review of grant databases and funding opportunities by summarizing requirements, deadlines, and eligibility criteria.
  • Human value: Human judgment is needed for grant research assistants to assess fit, prioritize opportunities, and tailor research findings to the mission and capacity of each organization.
  • Pay reality: This service is commonly contracted on an hourly or project basis, with typical freelance rates ranging from approximately $30 to $60 per hour.

Reflect, Don’t Report: Writing About Sensitive Topics

Every year around this time, I start getting questions like these from counselors, parents, and students…

  • Is it still okay to write about politics?
  • Depression?
  • Suicide of a friend?
  • Racism? Coming out?

The answer: Yes … if the essay:

  • Showcases a positive trait or characteristic.
  • Sounds like the high school student who wrote it.
  • Illustrates something meaningful about the applicant.
  • Demonstrates reflection.

A college essay topic is not as important as why a student is writing about it.

We know students tend to get excited over ideas they think will get them noticed inside the admissions office, without giving as much consideration to what the college essay prompt is really asking.

That’s a mistake.

First things first, help your students slow down and make sure they understand the prompt and its purpose (Step 1 of the Wow Method) before they start brainstorming ideas.

Encourage your student to step away from the topic and spend time making sure they know what a personal statement is, why they are writing it, how it fits into the application, who reads it, and what admissions readers are looking for. That’s why we’ve started to call Step 1 “Understand the Prompt and Purpose” instead of just “Understand the Prompt.”

Ignore these myths: Sensitive topics are taboo. Sports, mission trips, and summer camp stories are off limits. 

If done well, any topic can work.

And here’s one more thing to help you determine if a topic, sensitive or not, will work.

We tell our students: Reflect. Don’t report.

The college essay is not the place to report on something sensitive, or to process feelings. It’s a place to reflect on something they’ve already experienced and processed a bit. If resilience, problem-solving skills, compassion, or any other trait is the focus, the student is reflecting, and that’s what colleges want.

If the issue/topic/experience is the focus of the essay, that’s reporting. That’s not what colleges want. The Wow Method can help you make sure students understand the prompt (and the essay’s purpose before they start writing. If  you don’t already have our ten steps, download a copy today

Susan Knoppow is CEO of Wow Writing Workshop. She can be reached at susan@wowwritingworkshop.com

Top 10 “AI-Powered” Jobs In-Demand

Interest in AI-proof careers remains high, but another job market shift is gaining momentum: AI-powered jobs, or roles where AI skills can make workers more valuable and less vulnerable in their careers. 

According to recent reports, the majority of workers (79%) already use AI tools at work or are interested in adopting it, and 77% say AI helps them do their work better. 

To help workers better navigate the emerging AI roles in today’s job market, Sonara has released the top 10 in-demand AI-powered jobs. Drawing on AI adoption trends and employment data from Sonara’s database over the past year, the following list of jobs also includes key skills and the average salary from Payscale. 

Top AI-Powered Jobs Hiring

1. AI Engineer

  • Average salary: $125,046
  • Key technical skills/tools: PyTorch, OpenAI, Hugging Face

2. Business Intelligence Analyst

  • Average salary: $79,439
  • Key technical skills/tools: Tableau Pulse, Microsoft Power BI

3. Data Architect

  • Average salary: $135,121
  • Key technical skills/tools: Pinecone, Weaviate, Snowflake

4. Data Scientist

  • Average salary: $103,141
  • Key technical skills/tools: Databricks, MLflow, Google Vertex AI

5. Program Manager

  • Average salary: $91,000
  • Key technical skills/tools: Asana Intelligence, Monday.com

6. SEO Specialist

  • Average salary: $58,602
  • Key technical skills/tools: Semrush, Jasper, LLMClicks

7. Software Engineer

  • Average salary: $97,586
  • Key technical skills/tools: GitHub Copilot, Cursor, Bolt

8. Solutions Architect

  • Average salary: $134,373
  • Key technical skills/tools: Amazon Bedrock, Terraform, LangChain

9. Technical Product Manager 

  • Average salary: $125,541
  • Key technical skills/tools: Productboard, Dovetail, Jira Product Discovery

10. UX Designer

  • Average salary: $83,124
  • Key technical skills/tools: Figma AI, Adobe Firefly

From Chaos to Calm: Using DBT Skills to Help Teens Regulate & Reconnect

From Chaos to Calm: Using DBT Skills to Help Teens Regulate & Reconnect is a 3-hour live, interactive continuing education program designed for licensed counselors and school-based mental health professionals who work with adolescents. This training provides an applied overview of Dialectical Behavior Therapy (DBT) principles and focuses on the practical implementation of DBT-informed skills to support adolescent emotional regulation, distress tolerance, and interpersonal functioning.

Participants will explore the four core DBT skill modules—mindfulness, distress tolerance, emotion regulation, and interpersonal effectiveness—and learn developmentally appropriate strategies for teaching these skills to adolescents in individual counseling, group, and school-based settings. Emphasis is placed on translating DBT concepts into concrete, easy-to-implement interventions that can be integrated into existing counseling frameworks without requiring a full DBT program.

Through didactic instruction, live demonstration, experiential practice, and case-based discussion, participants will gain tools to address common challenges such as emotional dysregulation, impulsivity, conflict with peers or adults, and difficulty managing stress. The program is grounded in counseling theory and adolescent development and is designed to enhance counselor competence and confidence in using DBT-informed strategies with teen clients.Upon completion, participants will be able to:

Describe the core principles and skill modules of Dialectical Behavior Therapy (DBT) and their relevance to adolescent counseling practice.

Demonstrate at least three DBT-informed skills that support emotional regulation and distress tolerance in adolescents.

Apply DBT strategies to common clinical and school-based scenarios involving adolescent emotional dysregulation and interpersonal challenges.

Integrate DBT-informed interventions into individual or group counseling settings using developmentally appropriate approaches.

This training is led by Marie Papini, LPC, Ed.S. Marie has over 20 years of experience in the mental health field, including 17 years serving adolescents within school settings. She is formally trained in Dialectical Behavior Therapy (DBT) and is passionate about sharing practical, evidence-based strategies with fellow professionals. 

This training is ideal for Professional School Counselors, Licensed Professional Counselors (LPCs), Licensed Clinical Social Workers (LCSWs), School Social Workers, counselors-in-training, and any other professional who works with adolescents.

3 CE Hours are available for participants registered and paid in full.  The cost for this 3-hour workshop is $55 for professionals, $40 for associate-level professionals, and $30 for graduate students and interns.  No refunds will be issued.

Register here: https://docs.google.com/forms/d/e/1FAIpQLSd414QlIBBe402fG3Z0OziTrYxR0adsV6f1Z1Qo585ft7QFKg/viewform

Why Learning Environments Matter for Students Preparing for Helping Professions

Certain professions—education, healthcare, social work—have aspects of responsibility that book learning alone can’t cover.

You might know everything there is to know about the human body and the illnesses that can befall it, but if you can’t withstand the pressure of an emergency room, you’re probably not going to be a good fit for a full nurse position.

Similarly, you could have robust knowledge of pedagogy and factors that influence educational outcomes, but if you can’t manage a classroom and communicate clearly with a student, you won’t be a good teacher.

Practical experience is a mandatory part of the education process for certain professions.

In this article, we take a look at why it’s important, how it takes place, and what careers benefit from it the most. We’ll also take a look at ways students can seek additional firsthand experience that may benefit them, even if it’s not strictly required.

Overview: Understanding the Importance of Practical Experience

First, how important is this type of experience in the long run? That will ultimately depend on the profession, but most of the helping careers highlighted in the introduction prioritize a fairly significant amount of firsthand experience. It’s important for a few reasons:

  • Feeling the Pressure. As mentioned before, feeling the pressure is an important part of preparing for certain helping careers. You should know what it’s like to work with an unruly student or deal with an emergency patient situation in real time. You certainly don’t want the first time you experience these things to be when you are in the driver’s seat without any help at all.
  • Skill Diversification. Sometimes a situation will be too obscure or specific to be adequately covered by a textbook. Any working nurse, teacher, or social worker will tell you that while their education was helpful, it in no way completely prepared them for the daily responsibilities of the job. You pick up these extra skills simply by doing the work.
  • Exposure: With on the job experience students may also learn about careers that had never occurred to them before. Not just nurse, but nurse practitioner, or nurse educator. Not just teacher, but curriculum coordinator, and so on.
  • Mentorship. Practical experience also puts you in contact with professionals who are already doing the work that you are interested in. Accumulating professional contacts is a great way to develop a support system, ask questions, and gain valuable insights.

The good news is that practical experience is a professional requirement in all of the programs we’ve just described. Some students will even go so far as to pick the school they attend based on which has the best job readiness scenarios.

For example, some educational programs will require three months of student teaching, while others will require six. If your students are interested in the benefits of workplace experience, that alone might make their decision for them.

Careers That Benefit the Most from Real-World Exposure

We described that help careers require firsthand experience in some capacity. This includes education, nursing, psychology, pharmaceutical work, and so on.

That said, any job can benefit from higher levels of experience. For example, let’s say a student comes into your office who is interested in a career in advertising.

In that case, firsthand experience might not be a requirement, but if they can gain it through an internship or a school club, it will certainly benefit them both as a professional and as someone who needs skills to put on their resume.

That’s the thing: no matter what job a person is interested in, developing firsthand experience is never a bad thing.

Gaining as Much Experience as You Can

We’ve already explained that while there are minimal state and federal requirements for a program, some schools will exceed them.

If you have students coming into your office who are interested in maximizing their exposure to professional circumstances, it’s important for them to learn more about on the job training before they select a program.

Make sure they understand that, while there are state and federal minimums, they are also free to pursue additional opportunities.

For example, there are professional shadowing opportunities available at many hospitals and clinics, and many schools allow education students to sit in for observation hours, even beyond the requirements of their programs. They’ll also almost certainly be eager for tutoring volunteers.

If they are in a program that does not have clear on-the-job training requirements, they can still likely volunteer at local organizations or participate in relevant school clubs.

To consider the example of an advertising student, many universities will pair business, marketing, and advertising students with local businesses to give them firsthand experience and possibly even reference letters.

Ultimately, developing a resume full of relevant, high-quality experience is always a good thing. The key is to take advantage of as many opportunities as possible.

Conclusion

As students come into your office in the hopes of preparing for the future, it’s important to remember your job. It’s not only to help them identify good schools but also to help them spot the value of specific opportunities in their own life.

Have your students ask recruiters: What opportunities do you have outside the classroom?

It’s a question for which the school should have a ready-made answer.

Too many students spend their time hunting for a college, worried about admission. They want to be accepted by a good school. Hopefully, one that is willing to offer a great scholarship. These things are important.

However, it’s also helpful to remember that this is ultimately a transaction. In fact, a very significant one. The student is spending an incredible amount of time and money in the hopes of developing career-relevant skills.

It’s the school’s job to prove that they can provide them. The earlier college kids start seeing things this way, regardless of their eventual career, the better off they will be.

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