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Author: Jason Bullock

Which “Optional” Essays are Really Optional?

Students are not always sure which “optional” essays are truly optional. Use Wow coachJoe Kane’s insight to guide you and your students. Joe has been with Wow since 2013. Healso runs a youth writing program in Nashville, and is a wonder with any type of student.  At the end of a recent brainstorm session, one Read More

Have You Considered Working with Families Independently? A Conversation with Four Former School-Based Counselors Who Made the Transition to IEC – Free Webinar

Have you ever thought about pursuing college counseling on a private basis, either as a side hustle, working for a company, or starting your own company? Do you wonder about the pros, cons, practical challenges, and great rewards of this work? If so, please join a candid (and unrecorded) conversation with four IECs who were Read More

Trust the College Essay Process

In our weekly staff meetings, we always discuss student wins and challenges. No matter how many years of experience we have with the Wow Method, we’re always learning. Here’s some insight from David Bersell, who has been with us for more than seven years, has worked with hundreds of students, trained countless IECs and school Read More

2026 Summer Liftoff Institute

Calling 5-12 STEM Educators, CTE Instructors & Current Pre-Service Teachers – Applications are now OPEN for the 2026 LiftOff Summer Institute! The theme of this year’s LiftOff Educator Institute is Moon to Mars: A New Era of Discovery. The program will focus on how NASA, commercial space companies, and research institutions are working together to Read More

7 Certifications Proven to Boost Wages Without a Degree

Some of your students who may not plan to attend College can boost their wages by getting certified. Recent LiveCareer analysis identifies the top professional certifications that boost wages without the cost of a four-year degree. The full report (including top jobs for each credential) is available here. These seven certifications stood out for offering Read More

Helping Students Explore Readiness Through Summer Programs

Four-year university, community college, gap year or another path? For autistic students, a summer program can provide real-world clues about which direction makes the most sense after high school graduation. A well-run program lets teens practice independence, build social confidence and discover whether they’re prepared for the next step. As a high school counselor, you’ve Read More

New Blog for Practical College Counseling Support

Check out this new blog for practical college counseling support. This blog was started by Jeremy Kasten with one simple goal in mind: to make college counseling feel a little more manageable and a lot less lonely. Each post is short, practical, and always includes a free downloadable tool (checklists, templates, meeting guides, etc.). It’s Read More

Getting Great Letters of Recommendation – Part 2

A strong letter of recommendation can definitely bolster a college application. Unfortunately, too few students understand the importance of this pivotal piece of the college admissions puzzle. The norm seems to be that students wait until the last minute to ask the most popular teacher. What’s wrong with that picture? Just about everything. Teachers, coaches, Read More

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